TECNO and DXOMARK have launched the world’s first fully automated imaging lab in Chongqing, China. This groundbreaking facility sets new benchmarks for smartphone camera testing and innovation with advanced automation and inclusivity.
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| TECNO and DXOMARK’s new fully automated imaging lab in Chongqing sets the stage for the future of smartphone camera testing, featuring precision automation and personalized evaluation for diverse global markets. Image: TECNO |
Chongqing, China – August 28, 2025:
TECNO, an AI-driven global technology leader, and DXOMARK, the gold standard in smartphone camera evaluation, have officially unveiled the world’s first fully automated imaging laboratory in Chongqing, China. This TECNO DXOMARK Joint Imaging Laboratory represents a monumental step forward in the field of smartphone imaging. Combining cutting-edge technology with AI-powered automation, the lab sets new standards for precise, efficient, and objective testing, pushing smartphone camera performance to new heights.
The TECNO DXOMARK Joint Imaging Laboratory is the first facility to utilize DXOMARK’s Camera V6 automated testing solutions. This technological innovation allows the lab to carry out complex evaluations without human intervention, delivering consistent and scalable results for smartphone camera testing. By automating the testing process, the lab guarantees more accurate and objective data while improving testing efficiency, setting a new global benchmark for smartphone imaging evaluation.
In a statement, Frédéric Guichard, CEO of DXOMARK, explained the significance of the collaboration: "By merging DXOMARK’s scientific expertise with TECNO’s cutting-edge innovation, this lab provides a platform that offers precision, efficiency, and consistency. This is a major leap forward in the world of smartphone imaging."
Fanyi Zhou, Head of TECNO’s Imaging Quality Lab, emphasized how the facility will impact TECNO’s imaging innovation. "With Camera V6 standards and AI automation, we’re not just advancing smartphone technology; we’re revolutionizing the way smartphone imaging is evaluated. This lab dramatically accelerates TECNO’s imaging innovation pipeline and ensures that the user experience is both authentic and inclusive across the globe."
The lab integrates three groundbreaking technological innovations that set it apart from other smartphone testing facilities. The first is precision automation: the lab is equipped with robotic arms for micron-level positioning and AI-controlled environmental simulations, which carry out complete test workflows automatically from calibration to report generation. This level of automation ensures that every test is performed with unparalleled accuracy and consistency.
The second innovation is inclusive imaging evaluation. In contrast to traditional testing methods that often fail to account for global diversity, the lab uses 3D head models and scientifically calibrated color charts to represent a wide range of skin tones. This inclusivity allows the lab to accurately assess how smartphone cameras perform across all human complexions, ensuring that color science, texture reproduction, and image quality are optimized for every user.
Finally, the lab features intelligent regional customization, a unique capability that tailors smartphone camera testing to the preferences of specific markets. For example, it can optimize exposure calibration for African markets, where users typically prefer brighter images, or improve low-light performance for Southeast Asia, where night photography is especially critical. This intelligent customization ensures that smartphone cameras meet the unique demands of different regions, providing more localized insights and enhancing the user experience.
Strategically, TECNO plans to integrate the capabilities of this lab into its broader imaging innovation roadmap. The data and insights generated by the lab will play a crucial role in evolving TECNO’s smartphone imaging algorithms, allowing the company to create more adaptive, intelligent, and high-performance camera solutions for global markets. As TECNO continues its mission to deliver cutting-edge technology with a focus on user experience, the lab serves as a cornerstone of the company’s commitment to pushing the boundaries of smartphone imaging.
By combining precision automation, inclusive evaluation, and regional customization, the TECNO DXOMARK Joint Imaging Laboratory establishes a new standard for smartphone camera testing. It sets the stage for a future where smartphone imaging is not only more efficient but also more inclusive and adaptive to the diverse needs of users around the world. This landmark development underscores TECNO and DXOMARK’s commitment to shaping the future of mobile photography and delivering innovative solutions to global consumers.