South Korea’s AI ambitions accelerate as DEEPX partners with Hyundai Motor Group to build generative AI-powered robots using next-gen chips.
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| With advanced NPUs and a major Hyundai partnership, DEEPX is positioning itself at the center of the next wave of AI-driven robotics. Image: CH |
Seoul, South Korea — April 15, 2026:
South Korea is intensifying its bid to lead the global artificial intelligence race, as DEEPX expands its partnership with Hyundai Motor Group to develop a new generation of robots powered by generative AI.
At the center of the collaboration is DEEPX’s second-generation DX-M2 chip, a low-power neural processing unit (NPU) designed to run advanced AI models directly on devices. Unlike traditional systems that depend heavily on cloud computing, these chips enable robots to process data locally—improving speed, reliability, and autonomy.
This shift toward “on-device AI” is increasingly seen as critical for robotics, particularly in industrial and humanoid applications where latency, connectivity, and energy consumption are major constraints.
DEEPX claims its chips already outperform competitors in efficiency, with current models significantly more power-efficient than solutions like Jetson Orin from Nvidia. The upcoming DX-M2 chips are expected to go further, optimized specifically for generative AI technologies similar to ChatGPT—enabling robots to learn from experience and adapt dynamically.
For Hyundai, the partnership fits into a broader robotics strategy that includes scaling production and building a comprehensive AI ecosystem. The company has already introduced advanced robotic systems and aims to manufacture tens of thousands of units annually by 2028, signaling confidence in future demand.
A key technological pillar of the initiative is semiconductor manufacturing. DEEPX plans to produce its next-generation chips using 2-nanometer fabrication technology from Samsung Electronics, placing it at the forefront of chip innovation. This also reflects South Korea’s strategic push to strengthen domestic supply chains in critical technologies.
Beyond technology development, DEEPX is preparing for significant financial expansion. The company is currently in talks to raise more than $400 million in funding ahead of a planned initial public offering in South Korea. While its valuation remains undisclosed, investor interest highlights growing confidence in AI hardware startups, particularly those tied to robotics and automation.
DEEPX’s ambitions are not limited to its home market. With clients including Baidu, the startup is already establishing a global footprint. Executives have also indicated the possibility of a future U.S. listing, underscoring its international growth strategy.
The partnership between DEEPX and Hyundai illustrates a broader industry transition: from cloud-dependent AI to decentralized, edge-based intelligence embedded directly in machines. As generative AI capabilities expand beyond software into physical systems, companies that can deliver efficient, high-performance chips will play a defining role.
If successful, this collaboration could not only reshape robotics but also cement South Korea’s position as a key player in the next era of AI-driven industry.
