Shop smart and fast during Daraz Bangladesh’s Lucky 7.7 campaign and win premium prizes including an iPhone 16 Pro Max, Reevo eBike, and a Cox’s Bazar trip, along with huge discounts and vouchers.
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| Get ready for Daraz Lucky 7.7: from flash sales and massive discounts to exciting contests with top-tier prizes, it's the most thrilling online shopping event of the year. |
Dhaka, Bangladesh — July 5, 2025:
Daraz Bangladesh, the country’s largest e-commerce platform, is all set to launch its highly anticipated mid-year campaign, Lucky 7.7, running from July 7 to 15, 2025. This year’s theme, “Luck Favors the Fast,” sets the tone for an exhilarating shopping experience packed with incredible deals, free delivery, and opportunities to win high-value prizes.
The campaign offers up to 80% off across a wide range of products, along with over Tk. 30 crore in vouchers and a host of exciting contests. Daraz is making this campaign especially rewarding by giving customers the chance to win grand prizes including the new iPhone 16 Pro Max, a Reevo eBike, and even a luxury trip to Cox’s Bazar. These giveaways will be awarded based on specific contest conditions and successful order data, with winners to be announced on Daraz’s official social media channels after the campaign concludes.
Among the headline contests is the Daraz Jackpot – Buy More & Win, where customers placing the highest number of orders and purchasing at least Tk. 300 worth of Dettol products stand a chance to win either the iPhone 16 Pro Max or the Reevo eBike. On July 7 only, the “Ek Din Er Bajimaat” contest will reward the customer with the highest single-day spending with a realme 14T smartphone. Meanwhile, customers who add the most items to their cart between July 2 and 6 and place at least one order during the campaign will win the latest AirPods Pro (4th Gen), courtesy of Sumash Tech. Shoppers who spend the highest amount on Lotto products during the campaign will be treated to a luxury Cox’s Bazar getaway and exclusive shopping vouchers.
The Lucky 7.7 campaign is also bringing back its signature Taka Deals, offering limited-time prices as low as Tk. 7, Tk. 77, and Tk. 777 on select items such as ovens, air fryers, and Google TVs. These deals will be available in small quantities at surprise intervals, rewarding those who shop quickly.
Daraz is launching the campaign with a Midnight Rush Hour on July 7 from 12 a.m. to 1 a.m., offering special 8%–9% discount vouchers. Shoppers can expect additional surprise vouchers to be released randomly throughout the campaign. The platform is also partnering with bKash, Mastercard, City Bank, Eastern Bank, and LankaBangla Finance to provide added savings. Customers using City Bank and Eastern Bank cards will also enjoy convenient EMI options. Free delivery will be offered on orders over Tk. 399, and special bundle deals like Buy 4 Get Free Delivery and Buy 5 Get 1 Item Free are available through the Daraz Choice channel.
This year’s campaign is backed by a strong lineup of sponsors. Platinum sponsors include Marico, Unilever, Reckitt, and Lotto. Oraimo is the Gold sponsor, while Nestlé, Natura Care, Ugreen, Microlab, NeoCare, Abul Khair, and honor are contributing as Silver sponsors. With thousands of products across all major categories—including electronics, fashion, home appliances, personal care, kitchenware, and groceries—Daraz aims to deliver a truly comprehensive and value-packed shopping experience.
A H M Hasinul Quddus, Chief Corporate Affairs Officer of Daraz Bangladesh, shared that Lucky 7.7 is designed to create exceptional value for customers and sellers alike. According to him, this campaign not only delivers unbeatable deals for buyers but also empowers sellers to expand their reach and grow their businesses, making it a true win-win across the platform.